By joining the TRUSTe EU Safe Harbour Privacy Seal program and
fully complying with the license agreement, the organisation says
that US companies fulfil “many” of the requirements needed to
self-certify to the Department of Commerce that they are safe
harbour compliant and can continue to receive personal data from
the EU without interruptions.
TRUSTe also unveiled a new privacy seal for companies that
receive TRUSTe EU Safe Harbor certification.
As part of the EU Safe Harbor Privacy program, TRUSTe will be
offering services for companies that need to fulfil the adequacy
requirement of the EU Data Protection Directive that places
restrictions on US companies receiving personal data relating to
European citizens.
As a requirement for companies to meet the safe harbour privacy
framework, TRUSTe will provide an alternative dispute resolution
mechanism for web based and off-line privacy-related disputes.
TRUSTe also announced that it has self-certified to the Department
of Commerce that it is, itself, compliant with the Safe Harbour
Privacy Framework as set out by the US Department of Commerce.
