Out-Law News

EU and US launch advice site to help small companies protect IP


SNIPPET: The European Union and the US have published a web site that they hope will encourage companies to use their intellectual property rights (IPR) more fully.

The site is also intended to help small and medium sized companies (SMEs) to protect their intellectual property assets when engaging in business abroad.

Called the TransAtlantic IPR Portal, the site was launched at a Transatlantic Economic Council in Washington last week.

"Improved IPR protection and enforcement will result in greater employment prospects and economic growth," said Antonio Tajani, EU Commissioner for Industry and Entrepreneurship. "Counterfeiting and piracy cause great damage to businesses, not least to small and medium size enterprises. Both the EU and US are committed to helping companies compete fairly on both sides of the Atlantic.”

"It will enable SMEs to protect their intangible assets – brands, trademarks and patents – before entering foreign markets and to take preventive action," said a Commission statement. "It will offer advice, 'country toolkits' on IPR protection in more than 20 markets around the world and tailor-made guides for various sectors including textiles, leather, footwear, and furniture."

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