Similar to how telephone number portability works in many countries, enhanced domain name portability promises greater consumer and business choice, enabling domain name registrants to select the registrar that offers the best services and price.
The new policy also simplifies and standardises the process to prevent abuses and provide clearer user information about the transfer process and options. The policy was originally announced in July.
Central to the new policy and its efforts to provide strong protections against unauthorised transfers and to facilitate choice in domain name registration, all registrars are now required to use a clear standardised form of authorisation that provides for the express consent of the domain name registrant prior to the initiation of any transfer.
Other features of the new policy:
Through the new transfer policy implemented today, ICANN expects to expand the domain name user benefits of increased generic top level domain (gTLD) name market competition, including the separation of the registry and registrar functions, that have decreased domain name costs for consumers and businesses by up to 80%.