Sega, which recently announced its third consecutive year of
losses and whose chairman resigned as a result, hopes the move will
strengthen its internet business and allow it to lead the market in
mobile software distribution in the US.
The companies will develop new software allowing mobiles to
access the internet and process data at high speeds using
technology now used on Sega’s Dreamcast games consoles.
The phones will be able to download games and video in addition
to other internet data. It is expected that they will be launched
in the US in Spring next year.
The announcement helped Sega’s share price overcome the effects
of disappointing Dreamcast sales to climb by 19% this morning. Sega
is hoping to revive its fortunes by promoting internet-related
business.
