Case study: William Hill

Pinsent Masons advises William Hill on major online gaming contract

Pinsent Masons announced today that it has closed a major software licensing and IT outsourcing renegotiation for William Hill with gaming industry software provider WagerLogic Limited, a wholly owned subsidiary of CryptoLogic Inc. The three year extension to the previous contract for the provision of US dollar and pound sterling online casino and poker facilities includes the launch of a new Spanish-language poker site and addresses the implementation of the online gambling provisions of the UK Gambling Act 2005.

William Hill and WagerLogic have been working together for seven years. Pinsent Masons partner Susan Biddle led the contract negotiations, working with William Hill's in-house legal team and commercial directors, and with John Hagan of Harris Hagan who advised William Hill on the regulatory aspects of the arrangements. 

Richard Watkinson of Pinsent Masons, who leads the William Hill relationship, commented, “This new agreement is innovative in its approach to handle changes to legislation and regulatory regimes. We know that the UK Gambling Act will be in force shortly, but the parties are not yet able to determine all the specific consequences for the ongoing relationship between William Hill and WagerLogic. The new contract has been constructed to take this partnership to a new level globally, and to ensure that both parties continue to work efficiently together as outside circumstances change.”